Audience Profile

The above image is my groups Audience profile for our film Agent X. This shows that our main target audience is British males ages 18-29. We decided this is the main target audience as the Spy and Action genre are mainly attracted at this age range especially the it features a young cast playing main roles, such as Josh Bowman and Daisy Ridley. We can target this audience using certain marketing methods such as TV/Internet Adverts, social media and even apps and games for consoles and smartphones. This will help us attract our target audience to watch our film and will hopefully create positive reviews as well as revenue and gross.